Possible Topics
In general, Dr. Louis Perron speaks about topics that are related to election campaigns, public affairs, campaigning, political communication, political marketing, U.S. elections, Swiss politics, Asian politics or the international consulting business.

Possible topics include the following:
  • What’s Important in a Political Campaign: Person, Issue, Media, Money or Consultant?
  • Sell, Lead and Mobilize like President Obama
  • How Challenger Candidates Can Beat the Incumbent and Win Elections
  • Election Campaigns in an International Perspective: A Political Trip around the World
  • Campaigning: Guarantee of Success or Waste of Money?
  • Go International – How to Start an International Consulting Business
  • New Tools for Public Affairs: What We Can Learn from American Election Campaigns
  • Effective Message & Strategy Development for Election Campaigns
  • The 2011 Swiss Elections: Winners, Losers, Analysis and Lessons Learned
  • Philippine Elections 2010: Lessons Learned, Leadership Challenges
  • What Can We Learn from U.S. Election Campaigns?
  • International Political Consulting: Extent, Players, Tools and New Trends
Testimonials
  • "A very educational speech that brought to the attendees a great sense of international campaigning techniques. Mr. Perron's vision on campaigning positively impacted in the formation of Latin American consultants and politicos from the region,"

     -Israel Navarro, former editor of Campaigns & Elections Latin America.


    “We invited Louis Perron to the annual meeting of the Project Management Institute PMI Switzerland. The idea was to draw parallels between election campaigns and project management, stakeholder management and communication management. Louis gave a very lively presentation of his own experience in election campaigns. Our members were delighted to hear inspiring ideas and to see obvious links to project management. He gave a passionate talk and the audience was really satisfied with the specific take away.”

    - Elisabeth Weber, former president Project Management Institute PMI Switzerland



    “Dr. Louis Perron uses specific examples and straight talk in order to show what matters in successful campaigning. Whether it’s about politics or prevention campaigns, the key is to use the right tools at the right moment. In a workshop at the Swiss Cancer League, he was easily able to win all of us over with his unconventional ideas.” 

    Dr. Rolf Marti, Head Scientific Office, Swiss Cancer League


    “Louis Perron has fascinated the audience with clear statements and specific examples from his own experience. His speech was understandable for everybody and filled with specific take-aways.”

    - Bettina Schweiger-Dicken, president liberal party district of Meilen, Zurich, Switzerland


    “Each year, Swiss Life gathers all of its employees who are active in a political party or are elected to a political office. For one of these events, we invited Dr. Louis Perron. His speech „Election Campaigns – Guaranty for Success or Waste of Money?“ was fascinating and useful for all participants, independently of their political orientation.”

    - Dr. Sandra Hedinger, Head Public Affairs, Swiss Life


  • “Louis has been a guest lecturer for many years at the Certificate of Advanced Studies (CAS) in Political Communication at the Institute of Applied Media Studies. He always represents what he talks about: success in political communication is based on a clear message and the coherent relaying thereof.”

    - Dr. Peter Stücheli-Herlach, Institute of Applied Media Studies, Zurich University of Applied Sciences, Zürich/Winterthur


    “With Louis Perron proven, first-hand experiences are combined with the necessary theory and background information. At his speech at Merck Sharp & Dohme he gave a lively talk which offered refreshing and thought-provoking inputs.”

    - Liliane Mester, Communications Lead, MSD Merck Sharp & Dohme, Lucerne.


    “Dr. Louis Perron uses specific examples and straight talk in order to show what matters in successful campaigning. Whether it’s about politics or prevention campaigns, the key is to use the right tools at the right moment. In a workshop at the Swiss Cancer League, he was easily able to win all of us over with his unconventional ideas.”

    - Dr. Rolf Marti, Head Scientific Office, Swiss Cancer League


    “I have invited Louis to give a speech to my sales team. His talk „Selling like Obama“ was very stimulating as it offered a completely new perspective to what selling can be and has given my team and myself the opportunity to apply new ideas/concept in our sales processes.”

    - Jonas Cosendai, Sales & Marketing Manager, ETHICON Biosurgery, Johnson & Johnson Medical 


    “I have invited Louis several times as a guest speaker to the Hertie School of Governance and my summer schools in the area of political campaigns and consulting. The combination of solid, academic basis, practical experience around the world and his engaging style convinces students and participants at each time.”

    - Prof. Dr. Andrea Römmele, Hertie School of Governance, Berlin


Inquire


Given the wide range of our clientele, we set speaking fees on a case to case basis, depending on the type of organization. Please contact us through this form if you wish to inquire about availability, fees or a possible topic.